Inside the Business Plan of a Top-Producing Realtor | Jeff Glover & Kelly Houston

In this episode, Jeff Glover interviews Kelly Houston, a top-producing agent from Lehigh Valley, PA, who closed 58 units in 2024 and led her team to 190 sales. Now aiming for 75 personal and 335 team units in 2025, Kelly shares her exact business plan, how she works her database, builds social media, and focuses on ROT (Return on Time).

You’ll learn:

• 🔥 Kelly’s real estate business plan and strategies for scaling a real estate team

• 💼 How she leverages her database to generate repeat and referral business

• 📈 Tactics for adding value to your database plan and creating long-term client relationships

• 📲 Her approach to building a strong social media presence

• 🕒 How she uses time blocking and accountability to stay focused and productive

• 🚀 What’s next for Kelly and her team in 2025

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