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Jeff Glover is the #1 producing real estate coach in North America, founder of Glover U real estate coaching and training, and leader of the #1 real estate team in his state. This podcast is designed to give real estate agents actionable insights and time tested, proven strategies for achieving massive growth. Learn and implement one new tactic from each episode and take one more step toward your unreal life.
Episodes

Feb 7, 2025
Feb 7, 2025
55 min
Turn Your Social Media into a Lead-Generating Machine! 🔥
Struggling to convert likes and follows into real estate leads? In this video, Alanna Pfeffer, Director of Marketing for Live Unreal Companies, reveals a proven copywriting formula designed to attract real clients and grow your real estate business online.
✅ What You’ll Learn:
🚀 The #1 copywriting strategy increase your social media post reach and engagement
📱 How to create content that generates leads
🎯 Why engagement isn’t enough—and what to do instead
💰 The secret to turning social media into a lead-generation powerhouse
Stop chasing leads—start attracting them! Whether you're a seasoned agent or just starting out, these actionable tips will help you stand out, dominate your market, and close more deals using social media.
📌 Subscribe for more real estate marketing strategies! 🔔 Don’t forget to like, comment, and share!
#RealEstateMarketing #SocialMediaForRealtors #LeadGeneration #RealtorTips #ContentMarketing #RealEstateLeads #SocialMediaStrategy #MarketingTips

Feb 6, 2025
Feb 6, 2025
57 min
Want to build a high-performing real estate team that attracts top talent, nurtures their skills, and keeps them committed for long-term success? In this powerful episode, Kathy Schweitzer, CEO of Glover U, and Jeff Glover reveal the latest strategies to recruit, train, and retain elite agents while driving profitability and fostering a thriving company culture.
You’ll discover:
✅ Proven methods to attract high-caliber agents to your team
✅ How to develop their skills with effective training & coaching
✅ The key value propositions that increase agent retention
✅ How to build a culture that inspires loyalty and long-term success
Whether you're a broker, team leader, or real estate entrepreneur, this episode will give you the tools to scale your business with top-tier talent and sustainable growth.
🎧 Tune in now and take your leadership to the next level!
#RealEstateLeadership #TeamBuilding #GloverU #JeffGlover #RealEstateRecruiting #AgentRetention #RealEstateSuccess #GrowYourTeam

Feb 5, 2025
Feb 5, 2025
56 min
Are you ready to dominate your next listing appointment? In this power-packed session, Jeff Glover—one of the nation’s top real estate coaches—reveals the exact strategies his elite team of agents use to stand out, win more listings, and crush the competition.
You’ll learn:
✅ How to craft a compelling value proposition that makes sellers say YES
✅ Proven scripts and objection handlers that build trust and credibility
✅ The secret to positioning yourself as the clear choice over your competitors
✅ Real-world strategies to close more deals and increase your GCI
Whether you’re a new agent or a seasoned pro, this episode will give you the tools to elevate your listing presentations, convert more leads, and grow your business.
🚀 Don’t miss this exclusive coaching from Glover U’s top-performing agents. Hit play and take your real estate career to the next level!
#RealEstateCoach #ListingAppointments #JeffGlover #GloverU #RealEstateSuccess #CloseMoreDeals #TopAgents #RealEstateTraining

Jan 30, 2025
Jan 30, 2025
1 hr 1 min
Welcome to another episode of Live UNREAL podcast! In this power-packed session from our Winter Webinar Series, Jeff Glover and top prospecting coach Justin Ford break down the exact strategies, scripts, and mindset shifts needed to dominate Expired and For Sale By Owner (FSBO) listings.
Jeff and Justin cover everything you need to know from how to embrace rejection and stay consistent, to the power of value propositions and reviews, and everything in-between. If you’re ready to grow your listing business, master lead generation, and convert more sellers in 2025, this episode is for you!
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Formula! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.

Jan 2, 2025
Jan 2, 2025
27 min
Welcome to another episode of Live UNREAL podcast! In this episode, Jeff is sharing how to master price reductions with sellers. We all know that not every listing sells, whatever the situations or conditions may be. With that in mind, Jeff is demonstrating precisely what his version of a price reduction call to a seller sounds like today.Â
Jeff is also sharing tips and insights throughout the demonstration that will set you up for success in your calls.Â
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Formula! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.

Dec 26, 2024
Dec 26, 2024
55 min
Welcome to another episode of Live UNREAL podcast! In this episode, Kate Simon is taking us back to the numbers. She's sharing how to build a business based on numbers, rather than what's happening around us in the market.Â
When the market shifts and conditions aren't in our favor, we've got to get back to understanding where our business comes from. Kate is sharing what we need to do to create predictable success in 2024.Â
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Formula! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.

Dec 19, 2024
Dec 19, 2024
20 min
Welcome to another episode of Live UNREAL podcast! In this episode, Coach Kathy Schweitzer sits down with Kimberly and Steven Franco, a dynamic husband-and-wife team from Houston, Texas, to share their inspiring real estate journey. From their early days as a "hot mess" with no systems or accountability to becoming a structured, high-performing team, the Francos detail how Glover U's one-on-one coaching transformed their business and personal lives.
Steven and Kimberly share their background– both the challenges and successes they saw before coaching, and the incredible growth they achieved in just two years after coaching. Don’t miss this conversation filled with honesty, practical wisdom, and a bit of humor!
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Podcast! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.

Dec 5, 2024
Dec 5, 2024
17 min
Welcome to another episode of Live UNREAL podcast! In this episode, Jeff Glover tackles some of the toughest objections in real estate during our "Stump the Chump" segment. From commission debates to navigating interest rates, Jeff shares proven scripts, practical role-play scenarios, and negotiation techniques to help you close deals with confidence.
Discover how to dig deeper into client motivations, leverage social media for modern marketing, and position yourself as the go-to agent in any market. Whether you're a seasoned realtor or just starting out, this episode will arm you with tools to succeed in today’s competitive landscape.
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Podcast! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.

Nov 28, 2024
Nov 28, 2024
1 hr 29 min
Welcome to another episode of Live UNREAL podcast! In this episode, Jeff Glover dives into the highly anticipated 2025 GloverU Agent Business Plan. Recorded live from downtown Detroit, Jeff shares actionable strategies to help real estate agents thrive in 2025, including insights on market trends, innovative lead generation methods, and creating a business-based approach that delivers results.
BONUS: Don’t miss Jeff’s sneak peek into the upcoming Thrive in 25 live tour, where he’ll deliver an in-depth playbook for implementing this business plan, including hybrid farming, social media strategies, and mastering buyer/seller consultations.
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Podcast! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.

Nov 21, 2024
Nov 21, 2024
38 min
Welcome to another episode of Live UNREAL podcast! In this episode, Jeff Glover brings you a live listing appointment role play with GloverU coaches James and Laura.Â
Listen as Jeff walks through every step of a modern listing presentation, including strategies for pricing, handling objections, and discussing the updated NAR rules on commissions. This episode offers a masterclass in logical persuasion, effective communication, and winning the client’s trust while maintaining professionalism.
The Glover U mission is to impact the lives of millions by helping them live their UNREAL life!
We hope you are inspired by the Live Unreal Podcast! Whether you're an established Realtor or new to the real estate game, this podcast is designed to empower you with knowledge and inspiration.
